Art direction for Nike FALL 25, including tennis, basketball, kids basketball, and sportswear. Direction spanned pre and post production, in close collaboration with creative, lighting, casting, retouching, and production teams. The project generated a large scale image system designed for worldwide use across Nike digital platforms, retail environments, and the app.
Creative Director Jess Bond
Photographer Anthony Blasko
Talent Sanjita Nithyananthan, Braxton Paul, Davir Griffin, Daeshawn Montgomery, Tyla Michaels, Wesley Wu, Eden Hoogveld, Ahmad, Affrata
Art Director Anaïs Favier
Producer No Problemos / AP Studio / Steve Zafuto
Digi: Scott Mitchell
1st Assist: Greg Haerling
Producer April Beck
Production No Problemos / AP Studio / Steve Zafuto @bunkieb
Project Manager @teesasaurus
Casting Mollie Maguire
Nike Brand: Theresa Kattula, Steven Corbett, Mickey Dogra, Erika Joseph
Nike Global Post-Production & Icon Studios -
Post Producers: Ashley DeRosa / Joel Terry / Calvin Chen / Satinder Bawa
Retouchers: Pablo Jimenez / Ink Studio
Hair Stylist: Tara Jean
Hair Stylist: @hairby_sep
Make Up Artist: @zeniajaeger @johannanomiey
Stylist: @neelonoory
Styling Assistants: @michaelakrebs, @matttthewhammmmond,
@thingsrosemakes, @marnikaweiss @malcolmsmith
Set Designer: Chad Hanson
1st AD @luckyman11
Designer : Hanna Hart