Robert Geller teamed up with lululemon for a
12-piece collection : Take the Moment. .
I was tasked to design a lookbook of the collection shot in Japan by photographer Ko-ta Shouji. Inspired by the apparel, we mimicked the outer seams of the clothes and added a metallic tape on the edge of the book. We explored transparency, superposition with various Japanese-inspired papers and a color palet that aligned with the clothes. This minimalist editorial piece embraces Ko-ta Shouji's dreamy perspective and the elegant work of Robert Geller, with its interweaving
of the sea and the city.
Art Director Phil Yamada
Designer Anaïs Favier
Photographer Ko-ta Shouji
2019